Author: Douglas Laird

If you want to stand out as a Phoenix business, you can’t afford to copy what everyone else is posting. Authority comes from showing the real story, not from blending in with generic content. Why most Phoenix businesses struggle with...

If you want to succeed on YouTube as a local business, the key is simple: stop promoting your business and start creating content that solves problems for your audience. When you focus on being the solution, you naturally attract viewers,...

If you want YouTube to work for your local business, plan on a 6–12 month journey of consistent video publishing, testing, and learning what resonates with your audience. Why YouTube Works for Local Businesses YouTube works because it builds long-term...

If you want your home service business to get consistent high-ticket leads from Facebook ads, the key is to run campaigns with a strong offer, engaging video content, and constant split testing. Without these three pieces, you’ll waste money and...